Content Development | Branding
Technical Assistance Provider (TAP) Grant—California Community College Chancellor’s Office
For four years, Go Launch Marketing worked on statewide marketing programs for the California Community College System including:
- Branding, design and content development for the UpSkill California Blog – see an industry success story: InTech Center’s Industrial Internship Program Seeds Talent Pipeline for PepsiCo/Frito Lay
- Collateral development for use by workforce development units at community colleges statewide
- Event management for the annual Contract Education Summit
- Email marketing – statewide B2B campaigns
“Technical Assistance Providers (TAP) for Contract Education support the Field Technical Assistance for Contract Education by providing services that prepare the California Community Colleges to respond to the workforce training needs of business within their local communities.
“Go! Launch Marketing’s relationship with the California Community College Contract Education TAP (Grant) has benefited our department in many ways. Go! Launch wrote two articles specifically for our college: one was about food safety training and our offerings in that area, serving a large population in the central valley. Jon Wollenhaupt crafted a story that highlighted our role in providing this important training to farmers and food processors. He also wrote a wonderful story outlining our relationship with Svenhard’s Swedish Bakery and all of the training we’ve provided for that company using ETP funding.” —Laurel Garver, Training Resource Center Specialist, Employer Training and Community Education, College of the Sequoias
Go Launch Marketing has developed an extensive range of articles on learning and development, workforce development, and industry-related success stories for the statewide California Community College system.